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Edward Said
Ferdinand de Saussure
Ivan Sutherland

 


EDWARD SAID

One of the founders of the field of post-colonial studies--itself based heavily upon French cultural theory--Said is best known for writing about orientalism and conceptions of "the Orient" as a particular discourse constructed by the West. Said's widely influential 1978 book Orientalism "stands as the essential book of post-colonial theory, a case study of discourse as domination" (Russell Jacoby, "Marginal Returns", 30). Said's work is based fundamentally on Foucault's notions of discourse and power. In Orientalism Said defines orientalism as a subgenre of the post-colonial obsession with "otherness". As described by Said, orientalism was the mechanism by which the West tried to understand, or at least manage its relations, with the "East". It denoted the Western "corporate institution for dealing with the Orient -- dealing with it by making statements about it, authoring views of it, describing it, by teaching it, settling it, ruling over it: in short . . . a Western style for dominating, restructuring, and having authority over the Orient" (Orientalism, 1978:3).

So Said is essentially outlining how the West, and in particular England and France, "represented"--in effect created--something called the Orient. This was nothing but a construct, however. What the West called the Orient never in fact existed except in the minds of Westerners. It was simply a tool that aided in Western subjugation of the region.

More recently, Said's work has come under heavy criticism. Critics such as Bernard Lewis and Aijaz Ahmad have attacked the thesis that the West simply invented "the Orient", as well as Said's supposedly oversimplified dichotomy of "East" and "West". Colonial reality was much more multifaceted than Said seems to suggest, so the rebuttal goes. Nevertheless, Orientalism stands as one of the seminal texts in post-colonialism. Its methodology has been applied by many authors to other recently decolonized or subjugated areas of the world (even including, in some cases, parts of Europe) and cannot be ignored.



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PHOTO OF SAUSSURE FERDINAND DE SAUSSURE

 

Swiss linguist credited with formulating the concept of structuralism and modern linguistics, by positing that the principles of linguistics (the science of understanding language) applies also to all social phenomena. Also, with American Charles Peirce, he helped to found of the theory of semiotics. According to Saussure, language is a system of signs in which words (the signifier) have only some arbitrary relation to what they signify (the actual "meaning" of the word). A cat, for example, has no link with the sound of the word "cat." "A word, therefore, gets its meaning from the way different signs relate to each other -- just as, to use one of Saussure's own analogy, the 'meaning' of a move in chess only arises out of its context within a game" (Woolley, 180). This system of language consists of a deep structure of meanings--hence the appeal to structuralism.

Saussure's ideas about language can probably best be understood in relation to Plato. Plato argued that words don't relate directly to everyday objects, but rather to ideas (their "essences"). Saussure agreed with this, but there he parted company with Plato. For Saussure, what defines a word is not its relation to some eternal essence, but to its relationship with other words in the language system. However -- and this is the weird part -- these relationships with other words are negative, not positive. Also, the word does not have an absolute, "essential" relationship with the thing it describes; the relationship is rather purely arbitrary. The thing we call a "cat" we could just as easily call a "dog" or a "plop" or a "boinng" or whatever.

What? Well, according to Saussure, each word (like "bat" for example) is defined by what it is not (i.e., a "bat" is not a "bit" or a "cat" or "bought" or "but" or whatever). Thus it is the sound of the word itself that produces the concept of the thing it's describing. However, there's more to come. Saussure believed that different languages produce different concepts of things. Thus, a French speaker or a Swahili speaker not only speaks differently from an English speaker, but also thinks differently.

Now for the linguistic/structuralist part. This is where Saussure weaves his ideas about language into a unified philosophy. First off, language and everything around us in the world is made up of signs which we interpret to make sense of the world. Each of these signs is made up of a signifier and signified. The signifier might be a sound, like "bat", and the signified would then be the thing it represents (the idea, or concept of a bat). The two combined give us an idea of what the sign refers to in the "real world", or external reality.

Saussure's ideas set the groundwork for modern linguistics, structuralism, and semiotics, and have been pursued by later linguists such as Claude Levi-Strauss and Noam Chomsky.

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IVAN SUTHERLAND

One of computing's most influential figures, Sutherland has been hailed as the "father of computer graphics" and a central figure in the development of computer simulation (Woolley, 41). Cyberspace itself is really an extension of Sutherland's original concept of a form of display that supplies information to all the human senses in an interactive environment.

 


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